Kids Country

Flipping their way to a healthier start to the day

By | Kids Country


Three Peterborough schools were given a hands-on breakfast experience during Kids Country’s Breakfast Week.

From making pancakes and sausages to meeting a real life farmer, children at Braybrook Primary School, Dogsthorpe Academy and Farcet C of E Primary School where taught how to cook their way to a healthier start to the day.

Kids Country visits schools for Breakfast Week to encourage children to understand the nutritional value of their food and to give them the chance to experience the whole farm to fork process.

Member and Community Relations Officer at Central England Co-op Kym Hunt said: “We were delighted to once again support Kids Country and National Breakfast Week following the success of the partnership in previous years in raising awareness of the health and nutritional benefits of breakfast.

We always welcome the chance to make a real difference to the lives and education of local children and this collaboration provided the perfect opportunity to do just that, and was a hugely rewarding experience for all involved.”

Deputy Head Teacher at Farcet C of E Primary School Nicola Martin said: “The children loved all the activities on offer and learnt so much about how their food gets from the farm to their plates.

Feedback from one of our pupils included: ‘This has been the best day at school – EVER!’”

With such high demand for the Kids Country Breakfast Week there are now plans to run another Breakfast Week event later in the year! To get your school booked into the next Breakfast Week head to www.kids-country.co.uk/event/breakfast-week/ or call 01733 234451.

Find Kids Country on Twitter @KidsCountryUK & Facebook @KidsCountryUK

A soup-er challenge heats up the East of England Showground this winter.

By | Kids Country


26th November 2018

A soup-er challenge heats up the East of England Showground this winter

Things are heating up for 4 schools through to the final of this year’s Winter Warmer Soup Challenge!

The Winter Warmer Soup Challenge is a competition for key stages 1 & 2 organised annually by Kids Country, one of the educational initiatives of the East of England Agricultural Society. The competition focuses on engaging children to use seasonal and locally grown foods, promoting an understanding of nutritional value and developing culinary skills.

Sandra Lauridsen, Education Manager for Kids Country believes, “Cooking is an important part of the national curriculum, not only does it increase independence and health, it enables children to put their academic skills to use through a practical, hands-on approach.”

The Challenge 

The first phase of the competition challenges children to use their creativity and devise a Winter Warmer soup recipe. 8 teams were then selected for their recipe creations and invited to the East of England Showground on Wednesday 21st November to turn their imaginative recipe ideas into delicious soups prepared and cooked from scratch. The Showground’s team of catering professionals, Amadeus, had the tough decision of judging the soups and deciding on 3 finalists to progress to the last stage of the challenge.

This year for the first time in the Winter Warmer Soup Challenge, 4 schools were chosen by the judges to go through to the final part of the challenge which will take place on Friday 30th November. In this concluding stage our 4 teams of young chefs will take their soup creations to the shoppers of Orton Southgate Central England Cooperative for the final taste test of the competition!

The 4 finalist teams are Guyhirn Primary School with their Delicious Autumn Soup, Monkshouse Primary School and their Warming up for Winter Soup, Boston St Mary’s with a Winter Wonderland Welcoming Soup, and Billing Brook School with their Butternut Squash and Sage Soup.

Following the public taste test this Friday (30th November), the winning team and their soup will be announced on Monday 3rd December so keep your eyes on our social media channels to find out which school will be crowned the winner of the Winter Warmer Soup Challenge 2018.

For more information about the Kids Country initiative visit www.kids-country.co.uk  or call 01733 363512.

Find Kids Country on Twitter @KidsCountryUK & Facebook @KidsCountryUK


Note to editors

Kids Country is the East of England Agricultural Society’s education programme for children in Key Stages 1 & 2. The programme delivers exceptional, hands-on learning experiences for children, based around food, farming and the countryside.

The East of England Agricultural Society has been at the forefront of championing agriculture and livestock for three centuries. With a rich history that dates back to 1797, the merger of five local agricultural Societies in 1970 saw the creation of the East of England Agricultural Society that we know today.

For further press information please contact Kirsten Wright on 01733 234451 or email kwright@eastofengland.org.uk . For information about Kids Country please contact Sandra Lauridsen on 01733 234451 or email slauridsen@eastofengland.org.uk . For more information about the East of England Agricultural Society please visit our website www.eastofengland.org.uk.


Timeline Decoration - East of England Agricultural Society

Food and Farming Day gets ready to celebrate arrival of VIP guest

By | Kids Country

The East of England Agricultural Society’s Food and Farming Day (29 June) is set to celebrate the arrival of the 35,000th child to have taken part in its Kids Country education programme.

Food and Farming Day, which connects children and families with food, farming and the countryside, is this year set to be attended by over 5000 key stage 1 and 2 children from 50 primary schools across the region and beyond.

The annual, interactive event held at the East of England Showground in Peterborough will feature over 420 exhibitors from 110 companies offering various activities across 14 learning zones.

Every child will have the opportunity to learn countryside skills, touch and taste various foods, find out more about livestock and working animals, visit an African village, and see the latest machinery and technology deployed on UK farms.

Jeremy Staples, Chief Executive of the East of England Agricultural Society, said: “We’re extremely proud that our Kids Country programme of events has been so successful and managed to have educated tens of thousands of primary school aged children since it was established in 2012.

“To be welcoming Kids Country’s 35,000th child to Food and Farming Day 2018 is a remarkable achievement that should be celebrated not only by the East of England Agricultural Society but all the farmers, businesses, and schools that have taken part so enthusiastically. These events would not have flourished without them.

“Farming is vital to the well-being of the nation and it is crucial the next generation of consumers are supportive – events such as Food and Farming Day do much to win hearts and minds.

“It’s a real hands-on event that gives them a chance to interact directly with food, farming, and the countryside. For many it will be the first time they have seen the process food goes through from field to plate – or experienced the countryside and outdoor activities.

“The atmosphere on the day is electric and it empowers them to go home and talk to their families about food and how it’s produced, as well as what the countryside has to offer.”

Sandra Lauridsen, Education Manager for Kids Country, The East of England Agricultural Society’s education arm, said: “The Kids Country initiative is now in its sixth year and has established itself as an inspiring educational destination for teachers and educators looking for innovative ways to stimulate and inform their students.

“Food and Farming Day is important because it gives children an understanding of how farmers produce their food and the standards they adhere to. It also connects them with big names from the food industry too.

“It’s also a lot of fun, with hands-on experiences to try, demonstrations to watch, and shows to enjoy. We’re also encouraging children this year to meet farmers at the event and have their pictures taken with our ‘Thank a Farmer’ selfie board!

“Before the event, the children’s teachers are invited to a meeting where we go through the list of all the exhibitors at the event and link them to the curriculum, helping to create a teaching plan that ties into the event. There is follow-up support available after the event too.”

For further information about the event visit http://www.kids-country.co.uk/ffd/.



To download images of Jeremy Staples, Sandra Lauridsen, and shots from Food and Farming Day 2018, click here.


Media contacts

For further information, images, or interviews, contact:

Martin Betts, Promote Marketing, on 01603 881 928 or 07799 070 380, email martin@promotemarketing.co.uk


Notes to Editors

The 35,000th child to have been admitted on to a Kids Country event will be invited to a special presentation on the day, where they will be given a gift by the East of England Agricultural Society.

 About the East of England Agricultural Society and Kids Country

Kids Country is the education arm of the East of England Agricultural Society. Now in its fifth year, it runs a busy and successful programme to help teach the region’s school children, including those with disabilities, about food, farming and the countryside. As well as the Food and Farming Day, other Kids Country activities include involvement in Breakfast Week, Cub & Beavers Day, Lambing Sunday, and Open Farm Sunday, and events such as Grow Your Own Potatoes and Beetroot, and Happy Chicks Day.

The Agricultural Society also administers the Marshal Papworth Fund, which provides agricultural and horticultural scholarships to help students from developing countries develop practical skills and valuable knowledge to share within their local communities in order to meet future food needs for generations to come.

Kids Country Food and Farming Day – Testimonials:

  • Teacher from Southfields Primary School, Cambridgeshire: “The children thoroughly enjoyed being able to talk to the local farmers and the other staff at the event. Everybody had time to listen to the children’s questions, and helped them with their understanding … the show has been better and better year on year.”
  • Teacher from Dogsthorpe Infant School, Cambridgeshire: “The pupils really enjoyed being able to get involved in the activities and ask the people on the site questions about their job roles, machinery, etc.”
  • Teacher from Drapers’ Pyrgo Priory School, Essex: “The children have seen and experienced things they wouldn’t otherwise have access to. We are in a deprived suburban area and children are unlikely to go to such an event with their own families.”
Kids Country Potato Growing

Kids Country Grow Your Own Potatoes

By | Kids Country

The East of England Showground was buzzing with the excitement of children getting muddy and planting vegetables at this year’s Grow Your Own Potatoes event. Over 350 children took part in experiential sessions designed to give them an understanding and appreciation of food, farming and the countryside.

The children got hands-on with planting potatoes, beetroots, carrots and lettuces, while gaining an understanding of how they can be enjoyed as part of a healthy, balanced diet. The children planted their own seeds and learnt how to look after them, taking their planted produce back to school so that they can watch them grow. The children will return to the Showground later this year to learn about the harvesting process.

Michelle Hendry, teacher at Woodston Primary School, one of the 11 schools that attended, commented on the event: “Hands-on education days are vital for children to receive a rounded education. Each one of our pupils takes away so much from the event; to see how a vegetable is planted and to be shown the entire process from field to fork, provides children with a deeper understanding than if they had just read about in a textbook.”

One of the pupils from Woodston Primary School added: “I have had the best day, I got to dig in soil, touch worms that felt weird and, I have my own potato which, when it grows, I can eat for tea!”

The event was supported by some of the largest international vegetable producers including G’s Fresh and Produce World. Guy Thallon, Head of Research, Development and Innovation at Produce World, explains why they get involved in projects like the Kids Country Grow Your Own Potatoes event: “Community impact is an important aspect of Produce World’s 4Life programme and our work with Kids Country plays a vital role in this. It gives us a great opportunity to meet the consumers of the future and help them to learn a little more about where their food comes. We have been involved with ‘Grow Your Own Potatoes’ for four years now. The team at Produce World loves the event and we never get tired of the fun that the children have in growing their own potatoes!”